The narrative approach was to interview the CEO to speak to the credibility and value proposition of Coursera. In addition to his detailed breakdown of the impact that Coursera can make, the video shows different scenes and universities that utilize this platform. The message behind their words gives the audience a superb understanding of the large reach that this tool can have for all groups.
Post Production
The post-production stage in Los Angeles involved the meticulous creation of customized graphics, captivating visual enhancements through VFX, exacting audio refinement, and the careful selection of music. These elements delivered a captivating experience, allowing viewers to immerse themselves from a different perspective.
Results
In the wake of the anticipated IPO, Coursera’s stock rose 36% from its initial target of $33 per share.
Collaborators
The underwriters for this project were Morgan Stanley and Goldman Sachs.
Global Filming Locations
The filming took place all over the world spanning the Bay Area, India, Germany, Indiana, Ghana, and Lebanon.
COURSERA
Introduction
Coursera is a US online education platform that collaborates with universities and organizations to provide a wide range of online courses, certifications, and degrees.
